What has gone wrong at Zipcar – and is UK car-sharing market dead?


Vehicle hire firms have struggled to succeed in London but other European countries offer examples to follow

Rotherhithe Community Kitchen in south London has been delivering hundreds of cooked meals a week for the last two years to pensioners and vulnerable residents. Yet the volunteer group’s plans have been thrown into disarray by the news that they will not have access to cars and vans on New Year’s Day.

The group had relied on Zipcar, the car-sharing company that offered customers the ability to access its fleet of vehicles from the street using an app. The company caused shock across London on Monday when it said it would shut down UK operations from 1 January.

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